Our Journal

From light shades of pink to deep berries, this colour is claiming its rightful place in 2025 as the women’s power colour. From pastel outfits drenched in romance to fuchsia and other tints of pink are already becoming the definition of modern trends. Ideal for brunches, boardrooms or galas, this shade is a real opportunity to show your personality in various ways. Come along with us to check out the most irresistible pink outfits for women of the year. (more…)

All fashionable woman need proper essentials in their wardrobe, it is 2025 after all! Most of us do not know how to shop the right assortment of styles that are representative of our lifestyle and a few seasons ahead in fashion trends. Through our detailed “must-have wardrobe” guide we assist readers in developing a collection that balances timeless style and current trends. This guide will tell you about the essential clothing for 2025! (more…)

Ajrakh and Dabu are two beautiful traditional textile arts of India. Both use resist-dyeing methods but while  Ajrakh, from Gujarat, includes complex geometric forms and an elaborate multi stage resist-dyeing method, Dabu, from Rajasthan, printing has only one stage of dyeing process with a mud-resist system. Both are symbolically important and are examples of the beautiful heritage of their regions. While you are on your way to exploring these fabrics, this guide helps you identify the differences between these two fabrics in various aspects.  (more…)

Finding the extraordinary charm in the history of Ajrakh's designs is like unraveling a storyline. Ajrakh — This is a traditional technique of block printing that originates from the regions of Kutch in Gujarat and Sindh in Pakistan and has been valued for thousands of years. It is a story of rich heritage, told through intense earthy hues and elaborate patterns in Ajrakh fabrics. (more…)

In the realm of Indian art, each depicted object carries profound religio-spiritual and symbolic significance. The "Tree of Life" motif, portraying a many-branched tree with flowers, fruits, birds, and animals, encapsulates the interconnectedness of all life on Earth, resonating across religion, philosophy, and mythology. Similarly, the lotus, a ubiquitous motif, embodies the life-giving power of water and solar associations, symbolising the perpetual cycle of opening and closing petals—a powerful representation of life's regenerative force. Similarly, the pomegranate motif has been revered for centuries as a symbol of health, fertility, and resurrection

I love the cacophony of a street market. Rows of vendors displaying their crafty wares, eager to make a sale but always ready for an engaging chat. Rows of vibrant cut flowers, farm fresh verdant produce, artisanal baked breads and local handicrafts…these markets are always first on my search list when I plan to travel to a new place. Making every day count, these vendors inspire me to make my today worthwhile.

Colours have a way of creating identities. Black, Fuchsia, and White create my personal spectrum of vibes. Black, the anchor, exudes sophistication and mystery—quiet confidence in every corner. Festive Fuchsia, a burst of vivacity, injects energy and playfulness, an unapologetic celebration. White, the canvas, breathes clarity and simplicity, a blank page for possibilities. This trio transforms my space into a dynamic playground where creativity meets poise. It's not just colours; it's a symphony of statements—bold, bright, and beautifully blended in the canvas of my daily life.